Outdoor Sports Are Becoming The Mainstream Market Of Life.

< p > "although usually busy, but always on the holidays to take the family to go around, do outdoor sports, relax, exercise. I feel a little tired, but I feel so good. " Yang Yong, who lives in the urban area yesterday, talked about the "May 1" holiday with his family traveling outdoors and exercising. < /p >
< p > or mountaineering, walking or riding, or inviting a group of sports friends, holding small competitions in the field, or holding a tent and feeling the nature together with the whole family. Like Mr. Yang, there are few people who love outdoor sports. When they are working hard, they spend their leisure time enjoying the scenery, embracing nature, exercising and enjoying modern life. < /p >
< p > according to Wang Chenggen, vice president of the outdoor sports association, in recent years, with the rapid development of the economy and the continuous improvement of people's living standards, many people's demands for quality of life are getting higher and higher. After leaving the house and putting into the embrace of nature, outdoor sports gradually become hot in our city and become a healthy and fashionable way of life. < /p >
< p > < strong > long history, rich in sports content < /strong > < /p >
< p > > "the early days of human beings began a wide range of outdoor activities, and modern outdoor sports were born in Europe." The Deputy Secretary General of the city outdoor sports association < a href= "//www.sjfzxm.com/pioneer/" > Xi Zhiqiang < /a > talked about the history of this sport. < /p >
Early P outdoor activities, such as gathering, hunting and other activities, are actually a means of livelihood for people to be forced to carry out in order to survive and develop. By twentieth Century, outdoor sports had been given new meaning. < /p >
< p > 1989, < a href= "//www.sjfzxm.com/news/index_p.asp" > New Zealand < /a > held the first challenge of cross country expedition. Then various forms of outdoor activities and competitions began to spread all over the world. Many large outdoor sports competitions are held in Europe every year. In the United States, the number and value of outdoor sports are third of all sports. < /p >
< p > "at present, we often carry out outdoor activities such as mountaineering, rock climbing, cycling, walking, walking on foot, and so on. The contents are very rich." Xi Zhiqiang said, "crossing is mainly across mountains, jungles, deserts, snowfields, streams, canyons and other landforms. While walking is the basic form of outdoor sports, it can be simply understood as a long walk. < /p >
< p > < strong > outdoor sports fast development lovers enjoy life < /strong > < /p >
With the rapid development of the economy and the improvement of people's living standard, many people have gone out for traveling, sports and fitness to pursue high quality and high quality life. This has promoted the rapid development of outdoor sports in P. < /p >
< p > nowadays, many people devote themselves to this activity. After the development in recent years, there are more than 300 members of the outdoor sports association of our city. There are more than 5000 fans who keep in touch with the association, and there are tens of thousands of participants in every large-scale outdoor activity. The outdoor leaders, coaches and referees who have issued the training certificate by the China Association for training have reached 17 people. < /p >
< p > more and more people love outdoor sports. Our outdoor sports practice base is also increasing. New expansion bases, rock climbing bases and equestrian bases have been added. Since last year, Dongtai, Binhai and many other branches have been added, including healthy walking, bicycles, diabolo and kite clubs. At present, the aero model club is under construction. < /p >
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< p > 2012, our city launched a variety of outdoor sports, popular and well received. The first tent Festival, held in May, attracted thousands of outdoor sports enthusiasts. The Jiangsu coast traveled thousands of miles on the Lianyungang section; in August, it went to the Olympic Games; during the national day, the "coastal mile ride"; the tent camping conference of the Red Crowned Crane ecotourism Festival and the Carnival activities around the Expo; the 31 days of Sichuan, Tibet and New Zealand drove more than 16000 kilometres; the bicycle club's Qinghai Lake around the lake, the Hongze Lake's round lake competition and so on. < /p >
< p > last year, the athletes from the outdoor Association of our city got a better place in the Maoshan mountaineering competition, the provincial diabolo competition and the Hongze Lake endurance cycling race. < /p >
< p > through these activities, the popularity, reputation and influence of Yancheng have been expanded. < /p >
< p > < strong > the market has great potential to stimulate the development of the industrial economy < /strong > < /p >
Between P and green hills and green waters, people often see a group of people carrying mountaineering bags, wearing outdoor caps and pedaling their shoes. They are walking in groups or hiking or cycling on foot or camping in the wild. They are loyal fans of outdoor sports. Nowadays, these people are not a minority in Yancheng, and this huge team is gradually releasing the potential of outdoor sports consumption. Outdoor sports promote the development of outdoor products market with its unique charm. < /p >
Outdoors sports equipment mainly includes tents, mountaineering bags, sleeping bags, mats, outdoor clothing, footwear, mountaineering and climbing supplies, tools and tools, spades, stove utensils, outdoor lighting supplies, outdoor food and medicine, book maps, ski equipment, measuring instruments, glasses and other special outdoor sporting goods, etc. many of the products are of high price. < /p >
< p > "only outdoor clothing is not unusual. Underwear should be light and breathable, allowing sweat to be dried quickly and quickly. Sports coat should be light and warm." Wang Chenggen, who has been in outdoor sports for many years, is very familiar with the market situation of outdoor sports products. "A set of waterproof, dust-proof and breathable" a href= "//www.sjfzxm.com/news/index_f.asp" > assault clothing < /a > a few thousand yuan, and a good mountaineering bag is over 2000 yuan. The minimum equipment for a tour enthusiast is at least 3000 yuan. If the equipment is complete, it will cost more than ten thousand yuan, and the potential of the consumer market is great. " < /p >
In the rustle of P electric sewing machine, dozens of workers are walking around and working hard. Yesterday morning, the production workshop of the Jialin outdoor products factory in the town of Yan Du was busy. "In recent years, outdoor sports have developed rapidly, promoting the consumption of outdoor sports goods and equipment such as bicycles, clothing, tents, sleeping bags, backpacks and so on, which has stimulated the development of the whole industry." Yang Chenglin, the head of the plant, said, "Yancheng has great potential in consumer market, and the industry is developing faster." It is reported that the plant is mainly used for processing outdoor products such as tents. Last year, its output value was nearly 5 million, and nearly 30 rural labor force was transferred locally. < /p >
The P Changhua outdoor products Co., Ltd. produced about 1000000 tents last year, and its output value was nearly tens of millions of dollars, driving nearly 200 people in the region to obtain employment. "Jiangsu Kai Heng outdoor products Co., Ltd. is a better product in our industry. Its output, output value and employment figures are quite impressive. It is an example for us to learn." Yang Chenglin's admiration for the industry is better. < /p >
< p > although our outdoor products market has developed rapidly in recent years, the products produced locally are mainly processed by generation, and are mainly exported to foreign countries, not only without scale effect, but also lack of their own brands. From the current local market sales situation, customers generally choose low-priced products. < /p >